According to the 2000 Census figures, Hispanics make up 11.88% of the Fairfield County population. Areas where our presence is more visible are, from highest to lowest, Bridgeport, Stamford, Norwalk, and Danbury. It is throughout these areas where 85% of Hispanics are found. These figures only represent Hispanic presence within the Fairfield County area and do not include adjacent counties, where Hispanics also represent the fastest growing consumer group, such as New Haven County, Hartford County, Westchester County (NY), New York City and all adjacent boroughs, and Springfield, MA. These areas are a short drive away from each other with an average travel time of 1.25 hours, their proximity alone makes them an ideal melting pot for Hispanics from a variety of nationalities and a truly strong market resource for businesses looking to tap into the Latin Market throughout the Tri-State region.

With such a unique Latin presence, it is no surprise to see an interesting socio-economic impact throughout the Tri-State area. Businesses are encouraged to sponsor a variety of activities/events where product sampling, goody bags, and market research can all be achieved in one place, at one time, and with a maximum of exposure.

For more information on sponsorship opportunities and the available packages offered please contact Eva Canales or any of the members listed on our contact page.

Thank you for your time, your interest is appreciated.

Sincerely

The Puerto Rican Parade of Fairfield County